Zain Strengthens Family and Child Protection in Partnership with the Jordan River Foundation

AMMAN, November 1 – Zain Jordan continues its strategic partnership with the Jordan River Foundation (JRF) through its support of the 110 Helpline, a specialized national service dedicated to protecting children and families from all forms of violence, abuse and neglect.

According to a statement issued by the company on Sunday, the continued partnership reflects Zain's commitment to providing a safe environment for children and families, raising community awareness of their rights and protection mechanisms, and highlighting the importance of reaching out to the 110 Helpline as a safe and trusted channel. The Helpline provides its services around the clock, free of charge and with complete confidentiality, ensuring that children and families can access the necessary support and protection in cases of exposure to, or suspicion of, any form of violence, abuse or neglect.

The 110 Helpline offers an integrated range of services, including counseling, guidance, psychosocial and legal support, as well as receiving and handling reports related to cases of violence, abuse and neglect involving children and family members, in coordination with the relevant authorities to ensure they receive the necessary protection and assistance.

These joint efforts contribute to strengthening Jordan's social protection system and promoting a culture of reporting and seeking assistance, while enhancing access to appropriate support and services for children and families.

The Helpline handled approximately 16,000 calls in 2025, through a qualified team of specialized advisors, including psychologists and social workers with diverse expertise, who are equipped to address various challenges efficiently and in accordance with the highest professional standards.